Archive for February, 2009

SEO short course: watch Thierry Arsenault’s presentation

SEO Workshop participants

The heavily oversubscribed Strategic Content Alliance (SCA) and Canadian Heritage Information Network (CHIN) three-day course on ‘SEO and Improving Your Online Presence’ earlier this month was a great success. Feedback comments from the participants (above) included:

 A really helpful, fascinating 3 day conference that has given me lots of great ideas

The first + last days were particularly illiuminating & provided a lot of very useful food for thought

All excellent- fantastic that this quality of session is offered freely. More please!

Every day was interesting and useful - easy to understand with practical advice

Great having Canadian perspective. Excellent technical/ practical information to take away and use

So useful, informative and well prepared. Very practical and full of common sense suggestions

Very good event! Very useful and informative

If you could not attend the workshop - or did, and would like a reminder of what was covered - Thierry Arsenault’s slides from the event  are now available on Slideshare:

Thierry’s Arsenault’s Online Presence presentation

SCA newsletter February 2009

 In the latest edition of the SCA newsletter catch up on news on Digital Britain; Digital New Zealand; and EU funding opportunities, plus features on copyright, including the new UK Government Review by Professor  Charles Oppenheim and Naomi Korn; and an overview of the Australian digital landscape from Nick Poole, CEO of The Collections Trust.

 SCA newsletter February 2009 (pdf)

SCA/Ithaka Business Models and Sustainability Case Studies Workshop

We are pleased to invite you to attend a Peer Review Workshop on the topic of the Case Studies in Sustainability project conducted this year by Ithaka, with the support of JISC and the SCA.

The workshop will take place on Wednesday 25th March from 10am until 4.30pm at the Regent’s College Conference Centre, London.

Last year, Ithaka’s report on Sustainability and Revenue Models for Online Academic Resources outlined a range of economic models in use as well as several important organisational and cultural factors that helped leaders of digital projects to succeed. Feedback from peer review workshops last spring suggested it would be very valuable to have more detail about specific cases. This would allow a deeper exploration into the complexity of models now in place and the web of factors which can encourage their success or lead to their downfall. Given the current economic climate, questions of ongoing financial support for digital projects are more pressing than ever.

With the funding of JISC and the SCA, Ithaka has researched case studies from organisations in the UK, France, Germany, Egypt and the United States and will be presenting them, as well as a paper on the overall findings from the study, at a Peer Review Workshop on March 25, 2009. We hope that you will be able to join us to discuss the cases and the paper in depth, and to learn from your peers who are grappling with similar issues. We believe that the cases represent a wide range of critical issues that we are all dealing with and we hope that you will take time to read through as many as you are able to in advance of the meeting.

Continue reading ‘SCA/Ithaka Business Models and Sustainability Case Studies Workshop’

Download: Audience Analysis Toolkit

 The Audience Analysis Toolkit for public sector bodies which has been developed for the SCA by Curtis and Cartwright is now available to download as pdf files:

The Guide to Researching Audiences

The Guide to Researching Audiences: Case Studies

The Guide to Researching Audiences: Illustrative Case Study