Category Archives: Audience

Made in Digital Britain/ UK

Stuart Dempster, Director of the Strategic Content Alliance, writes on the potential for a national brand on UK-created or originated digital content Could lessons from the past help deliver economic growth and enhance online reputational value for content creators contributing to the ‘digital economy’ in the UK today? Could a ‘Made in Digital Britain/UK’ help us … Read more

Strategic Content Alliance Funding Opportunities 2011/12

The Strategic Content Alliance is pleased to announce funding opportunites in the following areas: JISC ITT Strategic Content Alliance: Digital Content Sustainability Syllabus Development The JISC, on behalf of the Strategic Content Alliance (SCA) invites tenders to create a syllabus of open digital resources and related training courses. This syllabus is intended to foster the … Read more

Free workshop: Maximising online resource effectiveness

10:00 Wednesday 20 July – 16:00 Thursday 21 July 2011 at 115 New Cavendish Street, University of Westminster This two day workshop leads participants to seek maximum value from online resources and activities. It does this by addressing the range of strategic and tactical considerations that determine effectiveness in this area-including an understanding of how … Read more

Maximising online effectiveness

The Strategic Content Alliance in partnership with JISC Netskills have been holding a series of workshops (with more planned in the future) on maximising the effectiveness of your online presence, aiming to improve search and discovery of online resources.  These two-day workshops have tackled search engine optimisation (SEO) and related issues. They have also allowed … Read more

Workshop: July 14, London: Gaining business intelligence from user activity data

Business intelligence resulting from ‘user activity data’ could help universities to manage resources more efficiently, budget more effectively, make smarter purchasing decisions, and improve their services. JISC invites you to attend a workshop exploring the potential of this data which is derived from services such as library systems, virtual learning environments and student registries. Read more

Workshop: July 30, London: Audience analysis techniques

This FREE workshop from the Strategic Content Alliance introduces simple and inexpensive Audience Analysis techniques. It aims to improve your knowledge and understanding about how to measure and demonstrate the impact of your collection or website beyond a simple numeric value ie number of hits. The workshop offers delegates the opportunity to get the most … Read more

More dates for ‘Maximising the effectiveness of your online resources’ workshops

Registration for the 8-9th April 2010 workshop at Brettenham House, London is now closed due to an overwhelming response, however more dates have been added to the programme: 10:00 Wednesday 2 June – 16:00 Thursday 3 June 2010 Netskills Training Suite, Herschel Building, Newcastle University Register at: 10:00 Thursday 17 June – 16:00 Friday 18 … Read more